Readings: Sample Customer Feedback Survey

Introduction

Post-project surveys can be instrumental in measuring stakeholder satisfaction with delivered products or services. Feedback collected can inform future projects and help improve processes. Here is a sample customer feedback survey.

Objectives

After completing this reading, you will be able to:

• Explain the structure of a customer feedback survey

Customer feedback survey for Brewed Awakening Coffee Shop

Introduction:

Thank you for visiting Brewed Awakening!

We value your feedback and would love to hear about your experience. This survey will take approximately five minutes to complete.

Questions:

1. How did you hear about Brewed Awakening?

• Social media
• Word of mouth
• Online search
• Other (please specify): __________

2. What time of day do you usually visit our coffee shop?

• Morning
• Afternoon
• Evening

3. How satisfied are you with the following aspects of our coffee shop? (Please rate each item on a scale of 1 to 5, where 1 = Very dissatisfied, 2 = Dissatisfied, 3 = Neither satisfied nor dissatisfied, 4 = Satisfied, and 5 = Very satisfied)

• Quality of coffee:
  1 2 3 4 5
• Variety of menu items:
  1 2 3 4 5
• Customer service:
  1 2 3 4 5
• Cleanliness of the shop:
  1 2 3 4 5

4. What is your favorite menu item?

• Espresso
• Latte
• Cappuccino
• Pastries
• Other (please specify): __________

5. What improvements would you like to see in our coffee shop? (Please select all that apply)

• More menu options
• Longer opening hours
• Improved seating arrangements
• Special discounts or loyalty programs
• Other (please specify): __________

6. Would you recommend Brewed Awakening to friends and family

• Yes
• No

7. Any additional comments or suggestions?

Closing remarks:

Thank You! We appreciate your feedback and look forward to serving you better!

Summary

This reading demonstrates how customer feedback can be elicited through surveys. The responses will help the coffee shop assess its strengths and areas for improvement and work on them to create better user experiences.